Shopify has expanded WebMCP capabilities into checkout, allowing browser agents to assist shoppers during the final stages of online purchases. Discover what this evolution means for the future of e-commerce.
AI search visibility is not driven only by positive reputation or AI-friendly content formats. Discover the main factors influencing AI citations and how brands can adapt their digital strategy for generative search.
The integration of Meta Muse with Shopify and Shop Pay signals a new stage for ecommerce, where AI agents can discover products and help consumers complete purchases.
AI agents are transforming traditional CRMs into intelligent platforms capable of automating processes, understanding data and supporting strategic business decisions.
Shopify has introduced streamed HTML responses for Liquid storefronts, significantly reducing TTFB while also improving FCP and LCP. Discover how it works, which themes benefit most and what developers should optimise.
AI website builders are transforming web development, but WordPress remains relevant. Discover how to choose the right technology based on your business goals, costs, security and scalability.
WordPress remains one of the world's most used website platforms, but changing technology, maintenance costs and security concerns are leading businesses to evaluate new solutions.
The story of Shopify pioneers in Europe and BYDAS’s journey since 2011, from the early Shopify Experts era to Shopify Plus and Advanced operations.
Discover how to prepare your website for AI agents, improve interaction with artificial intelligence systems and ensure greater visibility in the new digital era.
BYDAS holds the first position in the Shopify Partner Directory in Portugal. Discover what this recognition represents and the role of a Shopify Partner.
The professional adoption of artificial intelligence is changing the cost structure of digital agencies. From subscriptions to token consumption and advanced tools such as ChatGPT Astra in Codex, managing AI expenses has become a strategic priority.
Google is testing an AI Contribution programme that rewards publishers when their content significantly contributes to answers generated by Gemini, AI Overviews and AI Mode.
The EU Customs Reform has already started changing the rules for e-commerce. Discover the €3 customs duty, new product identifiers, the future handling fee and the impact on online stores, marketplaces and operators.
AI can scale content marketing, but competitive advantage will continue to depend on expertise, point of view, quality and audience ownership.
Advertising in ChatGPT opens up a new performance channel driven by context and intent. We explore its potential and share the results of our first tests.
