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BYDAS and Shopify: a commercial relationship that began in 2011 and a vision for the future of digit

BYDAS has worked with Shopify since 2011 and was the first official partner in Portugal. A reflection on our journey, active clients, technology evolution and the future of Shopify agencies.

SEO vs. GEO: the new era of unified digital visibility

The SEO vs. GEO debate is a false dichotomy. Discover why unified visibility across search engines, AI and social media is the real challenge in today’s digital marketing.

Slow Marketing: how to grow with more consistency, confidence, and less urgency

Discover what slow marketing is, when it makes sense, how to apply this approach, and how to combine consistency, useful content, and quick campaigns to grow with more confidence.

The Impact of Artificial Intelligence on Organic Search: Results from an Applied Study in Search Mar

A BYDAS and Católica Porto Business School study analyses AI, SEO, GEO and AEO through the Odd Takes project, comparing human-written and AI-generated articles in organic search.

BYDAS at Lisbon AI Summit 2026: practical AI, business innovation and new digital opportunities

BYDAS is attending Lisbon AI Summit 2026 to connect with leaders, companies and AI solutions focused on practical innovation, automation and enterprise implementation.

Inside Bydas’ Digital Evolution: Interview with CEO Luis Cordeiro on SEO, Shopify & AI Strategy

CEO Luis Cordeiro reveals how Bydas pioneered digital marketing in Portugal, leveraged Shopify early, and embraced AI to reshape e‑commerce and content creation.

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