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Even with a head start, fitness wearable makers haven’t figured out how to beat the Apple Watch

10/01/2015

In the absence of Apple’s wearable, fitness makers like Jawbone, Fitbit, Withings and others have seen a boon of popularity as they (...)
In the absence of Apple’s wearable, like Jawbone, Fitbit, Withings and others have seen a boon of popularity as they race to tell the world that wearables are here to stay. It’s been a golden time of opportunity for these new companies to try set their own bar, since nobody had already done it for them, but now their time is limited. With Apple’s Watch now on the horizon, it seems to me that these companies are now simply living on borrowed time. Wearables that exclusively perform basic activities aren’t here to stay for long. A new class… This story continues at The Next Web
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