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Giant art works inspired by HBO’s Game of Thrones, Girls, and Oz engage Israel’s shoppers

14/04/2014

Sure, everyone loves sitting down to their favorite HBO drama—Oz, Game of Thrones, The Wire, Girls, True Detective, Sex and the (...)
Sure, everyone loves sitting down to their HBO drama—Oz, Game of Thrones, The Wire, Girls, True Detective, Sex and the City—on a widescreen TV. But here’s a high concept: Artist renditions of selected characters and scenes from your series as larger-than-life gallery pieces. That’s the idea behind an interactive art exhibition-slash-ad campaign for yes, Israel’s satellite television operator, in conjunction with HBO, the series’ sponsor. The initiative, designed to generate publicity for yesOh, a channel that broadcasts mostly HBO series, was launched by the creative team at D/TALES, a Tel Aviv-based ad agency. “We wanted to do an artistic... This story continues at The Next Web
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