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Google Play partners with Lionsgate to give Mad Men an interactive send off

11/05/2015

After eight years of whiskey swigging and sordid affairs, Mad Men is coming to an end on May 17. To celebrate the occasion, the show’s (...)
After eight years of whiskey swigging and sordid affairs, Mad Men is coming to an end on May 17. To celebrate the occasion, the show’s production company Lionsgate has partnered with Google Play to debut ‘The Mad Men Experience.’ The website is set to be an “interactive, art-exhibit-style” experience with a look back at memorable moments, insights into characters, rare artwork, interviews, commentaries and other unseen content. It’s notable that this is the first time Google Play has formed such a partnership with a TV show, capitalising on what was a consistent source of steady traffic for its search engine… This story continues at The Next Web After eight years of whiskey swigging and sordid affairs, Mad Men is coming to an end on May 17. To celebrate the occasion, the show’s production company Lionsgate has partnered with Google Play to debut ‘The Mad Men Experience.’ The website is set to be an “interactive, art-exhibit-style” experience with a look back at memorable moments, insights into characters, rare artwork, interviews, commentaries and other unseen content. It’s notable that this is the first time Google Play has formed such a partnership with a TV show, capitalising on what was a consistent source of steady traffic for its search engine… This story continues at The Next Web
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