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Instagram introduces Reels in India to fill the nation’s TikTok-sized void

08/07/2020

It’s been almost a week since TikTok was banned in India, and we’ve seen a trove of clones trying to fill in the gap. In a power move, Facebook-owned Instagram is introducing its short-video tool Reels in test mode in the country. However, this doesn’t mean that it’s the full roll-out of the Reels for all...
It’s been almost a week since TikTok was banned in India, and we’ve seen a trove of clones trying to fill in the gap. In a power move, Facebook-owned Instagram is introducing its short-video tool Reels in test mode in the country. However, this doesn’t mean that it’s the full roll-out of the Reels for all users across India. The company said this will be a “broad test” in the country, and did not clarify which users will get Reels, or how it’s choosing to make the feature available. Reels was launched in Brazil last year as a way for creators to… This story continues at The Next WebOr just read more coverage about: Instagram It’s been almost a week since TikTok was banned in India, and we’ve seen a trove of clones trying to fill in the gap. In a power move, Facebook-owned Instagram is introducing its short-video tool Reels in test mode in the country. However, this doesn’t mean that it’s the full roll-out of the Reels for all users across India. The company said this will be a “broad test” in the country, and did not clarify which users will get Reels, or how it’s choosing to make the feature available. Reels was launched in Brazil last year as a way for creators to… This story continues at The Next WebOr just read more coverage about: Instagram
reelsit’sindiafillthiscountryinstagramintroducingshort-videotest

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