Insights

Communication and Technology news

Let This Former Googler Help You Tap The Science Of Persuasion

24/04/2018

Drawing on a large body of brain science and psychological research, this tech expert explains why the most persuasive people spoil surprises on purpose. Tyler Odean kicked off our meeting with a contentious statement: “For startups and founders, being persuasive is way more important than having...
Drawing on a large body of brain and psychological research, this tech expert why the most persuasive people spoil surprises on purpose. Tyler Odean kicked off our meeting with a contentious statement: “For startups and founders, being persuasive is way more important than having vision.” Given how many thousands of articles have been written about finding and nailing down mission and vision statements, this is jarring to hear. But when he explains, it makes sense.Read Full Story
thispersuasivescienceexplainsdrawing

Do you need a professional solution for Email Marketing? We recommend AWeber Pro!

More details