Twitter’s new iOS analytics disappeared on Christmas Eve
26/12/2014
When Twitter introduced mobile, per-tweet analytics for its iOS app a few days ago, marketers and social media managers everywhere (...)
When Twitter introduced mobile, per-tweet analytics for its iOS app a few days ago, marketers and social media managers everywhere surely rejoiced. However, in a bit of a Christmas mystery, we noticed the functionality without warning on Christmas Eve. We also spotted a few tweets to corroborate our own discovery: Where has #TwitterAnalytics gone ? Disappeared from tweets overnight — Ian (@BlindsInGlass) December 26, 2014 Was anyone else able to view their tweet analytics? I was — but now it's gone? It was awesome. @twitter — Sameer Sadhu (@sameersadhu) December 26, 2014 It’s possible the company is simply performing maintenance when… This story continues at The Next Web