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Why your next request for proposal won’t work

24/05/2014

Corey Eastman is a Director at Climax Media, a digital technology agency who specialize in building customized platforms for enterprise (...)
Corey Eastman is a Director at Climax Media, a digital technology agency who specialize in building customized platforms for enterprise clients. For many of us working in projects daily, life without request for proposals (RFPs) can be practically unfathomable. Although it would certainly be simpler, it would also remove what appears to be a crucial process in evaluating suppliers for projects. As Adweek highlights, a study of brand executives found that 42 percent of respondents found the current agency search process to be time consuming, and 28 percent saying “you’re told so many things that you’re not sure what to believe.” Let’s... This story continues at The Next Web
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